With a strong body made up of heat-resistant and scratch-resistant materials, Rado watches have been crafted in such a way so as to withstand the wear and tear of everyday life. However, for the onlooker it only exudes volumes of elegance, vibrance and class it beholds. The elegant timepieces are one of a kind.
Rado, the watch manufacturing company, is based in Switzerland. It is a part of the Swatch Group of Watches, a very strong brand in itself in the watch industry. Famous for their style, design and contemporary looks, Rado timepieces differ a lot from the traditional Swiss watch makers. The distinguishing factor is that the watches produced by Rado are innovative and use high tech materials in distinct designs. They are made up of different materials like ceramics, sapphire crystal, lanthanum, tungsten-carbide and titanium-carbide. The price tag of the watches depends on the materials used and the model of the watch.
The luxury brand has won many accolades to its name. The brand introduced the world's first ever scratch-proof watch in 1962 called the Rado Diastar. More than 20 prestigious International Awards have been conferred on this luxury brand which includes the honorable Red Dot Award and the IF Design Award. Recently, the brand also bagged an award for its innovative watch box that resembles the shape of a human wrist. This design was made in collaboration with Jasper Morrison. But the one which linked this brand name to designer watches was the "Good Designer Award" in 2002 in Chicago and the same award was won again in 2005 in Japan. In 2004 Rado realized its vision when it introduced the V10K. The V10K is coated with high-tech diamonds, which makes it the hardest watch on earth. This achievement has also been recognized by the Guinness Book of World Records.
The forte of the brand is in crafting dazzling timepieces, which are truly futuristic. One needs to possess unique aesthetic tastes to fall in love with a Rado.
The watch company is slowly and steadily making its mark in the field of horology. Some of the great successes of the watch company are the Rado Ceramica watches, in which the dial and the bracelet so harmoniously blend that they appear to be a single beautiful piece of bracelet. The Rado Sintra Series watches have a futuristic appeal to them and greatly preferred by the modern youth.
With a wide range of regal timepieces for both men and women, Rado watches are for the affluent and each piece speaks for itself. They are simply breath-taking and each piece is crafted with utmost care and finesse. It's worth every penny you would invest.
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